Newspaper Club in Harrods shop window

There are some unusual moments in the bumpy journey of a small tech start up.

Newspaper Club in Harrods window

Like on Saturday when I popped into Harrods and saw Newspaper Club in one of the window displays. It’s part of Mulberry’s Brilliant Britain project, which we blogged about earlier. And it’s a tiny little picture in a big window in a huge department store. (Up there, at the back, top right, in the maroon rectangle.

But still, something to tell Father-in-law.

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New Sizes, To Scale

Some people have been asking us how the new sizes stack up against the original tabloid size. We couldn’t find any of the standard units of measurement: a 50p, or a double decker bus, but here they are in the Standard Graphic Design Pose.

First, the Minis:

Minis with Hands

And an original Tabloid:

Tabloid with Hands

And last, but not least, a Broadsheet:

Broadsheet with Hands

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Oh, and one more thing…

Broadsheet Unfolded

Just one more thing… the eagle-eyed amongst you will have noticed that we’ve not just launched Minis today. Also, right there, ready for you to print and order, what many of you have been asking for – Broadsheets! the largest newspaper size that we print. They are twice the size of a Traditional Tabloid and always come folded twice.

They’re printed on a colour web-offset press, the same as any newspaper you can pick up in a newsagent. Because this press is designed to print large runs of newspapers the minimum order is 500 copies.

Good isn’t it? We now do all the sizes. Exciting times. PRINT SOMETHING.

Broadsheet Detail

Broadsheet Folded

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Announcing Newspaper Club Minis

A Mini

We’re very proud to announce the latest thing in newspapers – excitingly cute and delightful Newspaper Club Minis. Small, manageable and stapled for your pleasure, Newspaper Club Minis are the fresh format sensation all the kids want to print. They’re quarterfold – half the size of a tabloid newspaper. They’re printed on a web-offset press, just like our Traditional Tabloids. And they’re our only standard product that’s trimmed, so you can print right to the edge, just like a magazine or supplement. You can get them in 16, 24, 32, 40 and 48 pages, starting at just 500 copies.

We can’t wait to see what you’ll do with them. They’ll obviously be brilliant for comics but we bet there’s a ton of other stuff too.

Head on over to our brand new How it Works section to find out more about the Minis, and our other products.

Minis Spread

Minis Detail

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We’re launching something exciting tomorrow

As you may have noticed Sales & Marketing have launched a ‘Marketing Campaign’ on the Social Media. Please feel free to “retweet” this blog post.

Other adverts in the series here and here.

The actual launch of the actual new thing will be tomorrow at 2.30pm. Because Matt Webb told us that was the best time to launch a new product.

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Q4 teaser campaign asset 2

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Q4 teaser campaign asset 1

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Q4 pre-tease phase 1

12:55

Art and Sales & Marketing are scheming.

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We’re featured in Mulberry’s Brilliant Britain

Today luxury fashion brand Mulberry launches a project called Brilliant Britain.

They say, it’s “a guide to a truly great nation. A bespoke website and printed booklet celebrate the unsung heroes, undiscovered talents, famous landmarks, strange customs and all makes the country we call home such a fantastic, inspiring and exciting place to be.”

Newspaper Club featured in Mulberry's Brilliant Britain project

So that’s us. Our humble little company, we’re one of the unsung heroes and undiscovered talents making Britain an inspiring place to be.

We’re in there with luminaries such as fish and chips, Tate Modern and the beautiful Plumen lights so we’re dead chuffed.

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