It’s Friday morning. Day 10. Fifty days to go. Time for another update.
1. Engineering…
…have got XML flowing into InDesign and PDFs coming out. This is a triumph.
2. Art Department…
…made a logo. This too is a triumph. Though we need a new clip-art paperboy in the middle. Thinking about commissioning one. And we’ve produced a prototype that can be run through an ordinary printer.
3. Sales & Marketing…
…have had countless innovative and bold ideas, the genius of which the other departments aren’t equipped to appreciate. The best of which is to actually run a newspaper club – people join, pay us a subscription, vote on articles via Delicious – get a newspaper. So simple, yet so good.
This week’s realisation: We’re good at making things, but we’re even better at looking like we’re making things.
